This large scale window or mall ad features one of the brand’s most beloved products in a summer scene that transports you to the beaches of Brazil. Pops of color and hints of natural textures that echo the authentic demeanor of Sol De Janiero.

Focused on the featured product, this promotional poster displays the inspiration and history of where these products originated from, with the colorful, Brazilian beach scene drawing viewers in.

This direct mail piece displayed in the shape of the brand’s notoriously popular Bum Bum Cream, gives viewers an instantaneous idea of the product and accompanying aspects of the brand. A promo code is shown to entice viewers to browse and purchase from the website, while our model is giving a sense of joy using these products.

Two social media posts that feature the captivating scenes and scents of the brand. These breathe life into the interactive nature of the Sol De Janeiro product line, while making the fragrance and body cream the center of attention. Vivid color and bright imagery are meant to catch the eye of all viewers across any platform.

This informational magazine ad gives backstory and purpose to the aesthetic and visual choices of the Sol De Janeiro brand. There is intention in the color and imagery used that clearly depicts the importance of the Brazilian heritage that impacts the quality of the products and brand.